Now in public beta

SHORTER LINKS.

DEEPER INSIGHTS.

Every click is a conversation. LU2 gives you beautiful short links, custom domains, and the analytics to understand your audience — in real time.

0 Links created
0 Uptime SLA
0 Countries tracked
Custom domains Click analytics QR codes REST API Geo targeting UTM builder Link expiry Password protection Team workspaces Webhook events Custom domains Click analytics QR codes REST API Geo targeting UTM builder Link expiry Password protection Team workspaces Webhook events
Core features

Built for builders
and marketers alike.

Everything you need to manage, track, and optimise every link you share — from one dashboard.

01

Instant shortening

Create clean, memorable links in milliseconds. Powered by Cloudflare's global edge for sub-50ms redirects worldwide.

🌐
02

Custom domains

Bring your own domain. Share links as go.yourbrand.com and own the experience end-to-end.

📊
03

Deep analytics

Track clicks by country, device, and referrer. Know who's clicking, from where, and when — in real time.

🔗
04

Smart slugs

Choose your own slug or let LU2 generate a clean one. Enforce brand consistency across every campaign.

🛡️
05

Privacy first

IP hashing, no third-party trackers, GDPR-ready. Your users' data stays safe and compliant out of the box.

⚙️
06

Developer API

A clean REST API with predictable responses. Integrate LU2 into your app, CMS, or CI pipeline in minutes.

Analytics

Every click.
Accounted for.

Real-time dashboards that show the full picture — from which countries drive your traffic to what devices your audience prefers.

  • Real-time click tracking
  • Country & city-level geo data
  • Device, browser & OS breakdown
  • Referrer & UTM attribution
  • Bot score filtering
See a live demo →
Clicks
12.4k
Links
284
Domains
3
Clicks — last 14 days
How it works

From long URL to
short link in seconds.

01

Paste your URL

Drop any long URL into LU2 — product pages, blog posts, referral links, anything goes.

02

Customise your slug

Pick a memorable slug or let LU2 generate a clean one. Add your own domain too.

03

Share it everywhere

Post to social, email campaigns, printed QR codes — wherever your audience is.

04

Watch the data

Every click hits your dashboard in real time. Filter, export, and act on the insights.

Pricing

Simple pricing.
No surprises.

Start free, scale as you grow. No contracts, cancel anytime.

Starter
£ 0 / mo

Everything you need to get started with link shortening.

  • 50 active links
  • 1 custom domain
  • Basic click analytics
  • API access
  • Real-time analytics
  • Team workspaces
Get started free
Most popular
Pro
£ 12 / mo

For creators, marketers, and growing teams who need more power.

  • Unlimited links
  • 5 custom domains
  • Real-time analytics
  • Geo & device data
  • UTM builder
  • Team workspaces
Start Pro trial
Business
£ 49 / mo

For teams that need advanced controls, collaboration, and compliance.

  • Unlimited everything
  • Unlimited domains
  • Team workspaces
  • Priority support
  • Webhook events
  • SSO / SAML
Contact sales

READY TO
SHORTEN?

Join thousands of builders and marketers who trust LU2 with every link they share.